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Find the right Dianthus for every special day of the year

At Florensis, we always want to serve our customers with the right product for the right time of the year. Therefore, we have developed several Dianthus series to make sure you do not miss any opportunity to help your customers find the right gift for those special days when they want to surprise their loved ones. Read on because we will show you exactly how you can use our Dianthus concepts.

Dianthus Code®
For the rebranding of Dianthus, we started brainstorming how we could present Dianthus in this digital age. The brainstorming session started with Davinci and took us from the well-known book Davinci Code to 'cracking the code' with a digital combination. This is how we came up with the new name for our series: The Dianthus Code.A series that is ready for the future, in which digitalisation is here to stay.

"Send your lover a Dianthus with a secret message that ends with XOXO"

Dianthus XOXO®
In the Dianthus Code series, we have a special pink colour that flowers very early and under the right growing conditions it can even be sold on the market for Valentine's Day. When you send your lover a message it almost always ends with XOXO, which stands for hugs and kisses. XOXO is an informal term used to express sincerity, faith, love or a good friendship at the end of a digital message.

The branding of XOXO shows that you can send your loved ones a special message. Not only on Valentine's Day but for example International Women's day or year-round, whenever you want.

Dianthus Flutterburst®
Not only for Valentine's Day but also for Mother's Day or for any other special day you want to surprise your loved one, we offer a special gift for you; our Dianthus Flutterburst. This Dianthus has a unique flower pattern that you will not easily forget. Our Flutterburst is winter hardy and comes back every year. The person you give it to will always think of you when the plant starts flowering again. Besides, Flutterburst comes in a 360 Circular pot made of 100% recyclable material, which makes it even better!

Dianthus Aztec Star®
This Dianthus owes its name to its star-shaped dark magenta eye above silver grey compact leaves. It is a striking hardy perennial with delicate light magenta single flowers. Aztec has a delicious clove fragrance and many flowers and blooms from spring to autumn. A label with a star shape and a matching pot makes it even more attractive to buy! Also check out our photo database to complete your other POS material.